Maravedis Provides Insight Into WiMAX Spectrum
With a series of unique reports tracking licensed spectrum and its holders worldwide, Maravedis has become a major part of the WiMAX solution
By Timothy Sanders
Introduction
It is often underappreciated in the broadband wireless industry how
important ancillary companies are to the WiMAX ecosystem. Certainly
chip companies, radio vendors, system integrators and service providers
are all essential. But the knowledge of how to interlace these
disparate participants is just as important to the success of WiMAX as
any other contribution.
Adlane Fellah the Founder and CEO of Maravedis, Inc. set out over two
years ago to provide an integral part of the WiMAX ecosystem that no
one had thought to build. Namely a comprehensive database of worldwide
license holders and the technical requirements and specifications of
licensed spectrum on a country by country basis.
Already an industry analyst of note, Mr. Fellah had been tracking WiMAX
on that basis and performing private market research for firms long
before WiMAX impinged upon the global broadband wireless consciousness.
The story of how this unique series of databases came about and their
ultimate value to the industry is a fascinating glimpse into the
fragmentation our industry has suffered and a testimonial to just how
important information is.
Genesis of a Good Idea
As mentioned before this idea began several years ago. On his own Mr.
Fellah built a database to track the holders of broadband wireless
access (BWA) useful spectrum for about twenty countries. His vision was
of a fully searchable, sortable database delivered in a simple Excel
format. However, due to the difficulties which we will describe in more
detail below, the project stalled with the amount of effort
required.
However, Fellah successfully attracted an industry leading company that
saw his vision and clearly understood the need as well. So with
sponsorship Fellah has grown this database to cover fifty-three of the
most important countries of the world.
"Without our sponsor involved it would have been very difficult to pull
this research off," said Fellah. "We're excited to be able to offer
this full suite of information to customers worldwide."
So what do these two databases consist of?
A Dual Approach
Fellah realized early on that a first task would be to identify and
profile the holders of licensed spectrum. This was easy in some
countries but much more difficult in others. Interestingly the US is
among the more difficult especially in the 2.5 GHz band. But More on
that later.
To begin with Fellah chose to include coverage for the 2.3 GHz, 2.5 GHz
and the 3.5 GHz ranges (including the 3.4 to 3.6 GHz or 3.6 to 3.8 GHz
as used in some countries) along with some 700 MHz.
He collated information including the
country, spectrum range licensed, license holder, length of license,
incept data and the geographic scope of each holders spectrum. In a few
countries and spectrum ranges this is very simple. In fact a single
license holder may control a whole country's entire license. This is
however, very rare.
Realizing that International standards and rules for the use of
spectrum do vary Fellah quickly understood that a technical database
describing the particulars of each country's details was essential for
the industry to understand its opportunities. For example, in some
countries, 3.5 GHz may actually fall between 3.5 and 3.6 GHz, in others
it is 3.6 to 3.8 GHz. Guard band, channel and block sizes can vary as
can uplink and downlink spectrum ranges and their spacing. Power
allotments vary as do the allocated modulation requirements such as
time division duplex (TDD) or frequency division duplex (FDD). For
example, many European 3.5 GHz licenses don't permit mobility.
"The regulatory environments in North America and in several other
countries are neutral for broadband spectrum," added Fellah. "By this
we mean that it doesn't favor 3G technology."
Vendors, in particular, need access to this information to develop
WiMAX products that suit their respective markets and to expand to new
markets where their gear is already well optimized. The technical
database serves all of the previously mentioned stakeholders. However,
engineers, R&D experts and others will find it particularly
helpful. Finding this information was previously a brutal
proposition.
The Needs of the Many
Certainly most countries keep at least initial track of who owns
spectrum licenses. There are also details published on the technical
specifications. However, the two are only rarely connected. Also too
finding that information can be easier said than done. Some countries
facilitate the information readily plus, keep it updated and easily
searchable. That is by far the exception to the rule. But perhaps we
are getting a bit ahead of ourselves. A good question to ask is why did
the industry need comprehensive multi-country license and technical
databases in the first place.
Numerous stakeholders in every country need information on broadband
wireless license holders. For the WiMAX standard to become ubiquitous
however, easy access to information is very crucial. For investors,
regulators, service providers and vendors to maximize their strategic
plans a global snapshot conveys an overview of information that is
crucial to strategic planning and massive deployments.
Investors are amongst the first people interested in knowing who holds
spectrum and the rules that govern it. Identifying and moving early
with opportunities is often the crucial razor stroke that separates
successful investments from mediocre ones. Regulators need current
information on what various countries are doing with their spectrum and
the global trends applying to various bands. After all, in most
countries facilitating industry and broadband adoption is a major
public policy win if achievable.
Service providers need to identify potential competitors. More
importantly they need to find opportunities. Identifying markets that
fit a service provider's model and chosen technology solutions turn on
early clear information and disruptive acquisitions of spectrum.
Obviously vendors are looking for customers that fit their product
lines. However, numerous other stakeholders need information of this
type as well, ranging from municipal governments eager to launch
citywide services to non-profits and consultants hoping to assist those
processes.
The needs are real, unfortunately so are the impediments to finding
this information.
Difficulties
Despite speaking five languages fluently, Fellah quickly found language
wasn't even the first barrier to successfully collating
information.
"Just getting people to respond to your request for information is a
major impediment," explained Fellah. "We had to go back again and again
in many cases to get what we needed."
Also, while being multi-lingual helped, language barriers in concert
with disinterest from government agencies nearly derailed collating
information from some countries.
"I can talk to a lot of the world, but I don't speak Russian for
example," said Fellah. "Virtually none of the Russian regulatory body
website was in English."
This caused numerous difficulties.
"The language barrier coupled with little responsiveness from this
group forced us to finally hire and pay a local Russian consultant to
collate the information," said Fellah. "Even with a local native
speaking contractor it still took six months to gather the data."
Disinterest and language confusion are just part of the difficulties in
gathering information. Sometimes the very nature of a fluid democracy
can hinder the process.
"In the US the 2.5 GHz spectrum is very fragmented," explained Fellah.
"Many shell companies were used to buy spectrum to protect market
positioning secrets."
Fellah added that the FCC has not been able to keep good track of the
transfer of licenses. Also, for the Educational Broadband Radio (EBR)
portion, the license holders frequently lease their spectrum to
multiple corporate customers for commercial purposes. There are other
countries where similar practices abound. There are few laws requiring
complete disclosure of lease holders for example.
So Fellah chose to focus on profiling the actual license holder to at
least give firms a starting point for information.
Staying Current and Valuable
As you might imagine all of this work resulted in a very massive set of
twin databases that would be very expensive to customers. So Fellah
chose to vend his product on a region by region basis as well as in the
complete set.
He sells the product to include six months of updates (done quarterly).
He plans some major upgrades soon. Fellah believes these are
cornerstones of his products value---expanded coverage and current
information.
"We plan to expand our databases to cover Africa and the Middle East,"
Fellah explained.
Tim Sanders is founder of TheFinalMile,
Inc., a fixed wireless consulting group. His experience came from
running a multistate Wireless ISP. He can be reached at tim@thefinalmile.net or
828-253-0702.